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The last two years have seen a diversification of product types within the overall GPS navigation system sector, as advances in semiconductor and storage technologies have enabled the development of systems that can be used both in the car and on the move, as well as products that combine basic GPS location and mapping capabilities with such features as MP3 players and two-way communications.
Portelligent is pleased to announce a LeaderPAK (Product Analysis Kit) on Portable GPS Navigation Systems. The LeaderPAK for Portable GPSs is designed to provide a highly focused selection of data-driven tools from Portelligent s product teardown library and Product Profile Database to help strategic planners, product planners, and technical marketing managers to better address developments as they unfold in the Portable GPS domain.
What is Included in the LeaderPAK for Portable GPS Navigation Systems?
Customers may choose any three of the following Portelligent product teardown reports from Portelligent's report library:
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• Garmin Nuvi 350 |
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• Magellan Roadmate 300 |
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• tomtom Go700 |
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• Garmin StreetPilot c330 |
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• Garmin Rino (available Oct. 2006) |
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For customers who want additional product teardown analyses from this list, beyond the first three, we provide a 50-percent discount from our standard single-report pricing.
In addition, customers receive a database extract derived from the Portelligent Product Profile Database that includes full system-level metrics and IC-level data on all five products.
How is the Information Delivered?
Portelligent will provide the selection of product teardown reports to the customer electronically, in .pdf format. The database extract on Portable GPS Systems is also delivered electronically, in an Excel spreadsheet. All files are downloaded from a "private page" on the Portelligent Web site.
Price: $9,750 for the standard LeaderPAK, with three product teardown reports. Current Portelligent Channel Licensees to the PDA/Personal Appliances Channel who seek access to the database extract should contact us.
Who Will Benefit from the LeaderPAK for PMPs?
Portelligent has designed the LeaderPAK for Portable GPS Systems as a tool that will assist in technical and business decisionmaking within firms that are engaged in the GPS sector, or have a business need to track developments in the sector on a systematic basis. Among the functions that will find the LeaderPAK useful are:
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* Product Planning |
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* Strategic Planning |
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* Technical Marketing |
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* Competitive Assessment |
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* Supply Chain Management |
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* Senior Management |
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* Legal - IP Management |
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Contact Portelligent:
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